- GTM Guys
- Posts
- How I monitor keywords on Reddit
How I monitor keywords on Reddit
to build an unfair advantage
Welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Each week I show you a powerful way to use new integrations within Clay for your GTM motion.
Premium subscribers get access to my library of Clay templates and tutorials.
This past week, I decided to double-down on covering all the integrations within Clay and create templates that you can use out the box. Why?
Integration of the Week: Reddit

What it does:
Find keywords and brand mentions on Reddit
Find post comments from Reddit threads
Why it’s useful:
Monitor for mentions of your company or industry
Source product feedback and insights from customers
Before we get into the demo video, here’s a few cool links you might like.
Cool Clay Things This Week
In case you missed it…
Ok, let’s dive into the video on how I setup this workflow using Clay
Demo
Recently, Clay launched Signals.
This is a new feature that allows you to gain a competitive edge over your competition by monitoring unique signals. We’ve dubbed this “GTM Alpha”.
Moving forward, I will include a section highlighting how you can combine AI, Signals, and integrations in Clay to gain an unfair advantage.
🛜 Signals using: Reddit
Here are some ideas of signals you can create and use to gain a competitive edge on your competitors.
Trigger Event | Action | Use Case Example |
---|---|---|
User mentions your brand name | Send product feedback to Notion database | Notify your EPD team of user feedback |
User mentions relevant industry keywords | Send conversation link to Slack and notify sales rep to repl | User has a question around best “GTM” and “AI” tools for their startup |
That’s it for this week.
Did you like this new format?
Reply “yes” or “no” with a short reason — thanks in advance!
Keep Going,
Chris Viglietta
How did we do? |
PS: What do you think of this new format? I check all replies :)