Hey there!

In the last week, 100+ of you subscribed to this newsletter — that was a surreal experience for me — thank you 🙏🏽

I had a blast writing last week’s newsletter “How to enrich a list of personal emails in Clay”. If you missed it, take a look and reply with your thoughts!

Moving forward, I want to make sure I’m providing you with value each week in this newsletter. Which brings me to this:

The Roundup 🤠 ^{_{(cool Clay stuff I found this week)}}

• Clay shortcuts to delete multiple columns at once

• How this person enriched 800k records in their CRM with Clay

• How to find companies by tech stack using HG Insights x Clay

• How Clay creates custom, personalized landing pages for website visitors

How to enrich newsletter subscribers with Clay

When somebody subscribes to your newsletter, two things happen.

• I get excited that somebody wants to read what I’m writing

• I get nervous because I don’t know anything about that person

Basically, it’s like people showing up to your party, but you don’t know any of them.

Let’s change that!

We’ll enrich each email address to find:

• name

• location

• follower count

• the companies that they work for

• if they appeared on a podcast

• if they’re a leader in their space

For this example, I’m going to show you how I do this with beehiiv.

I have a template that you can use for free (skip to the bottom for demo).

What is Beehiiv?

Beehiiv is the platform I use to write this newsletter.

Inside Beehiiv, they have an API we can use to send new subscribers to a Clay table.

We can do this via the power of webhooks - here’s how that looks inside Beehiiv

Now, we need to send this data to our Clay table for enrichment to get:

• name

• location

• follower count

• the companies that they work for

• if they appeared on a podcast

• if they’re a leader in their space

They say “a picture is worth a thousand words”.

Then, a video is worth one million.

Here's a 60s video demo.

You can have this exact template I use by clicking this link.

In case you missed it, please help me by choosing one of the following options below.

It helps me help you with better content next week.

Until next time,

Chris Viglietta
Creator of GTM Guys

PS: 

Don’t be shy, reply to this email and say hi :)